.gif)
Professional experience
Market Research & Business Intelligence Manager
Tetra Pak - Colombes - France(Since February 2011)
Missions
- In charge of research projects to measure current and forecast future market activity and consumer trends, conduct consumer research, analyze competitor activities
- Data analysis to discern business relevant trends, patterns, and opportunities in order to guide strategic decision-making for go-to-market initiatives. Analyze business performance and make recommendations to improve Marketing execution.
- Select and manage relationships with external research agencies and consultants
